Maybe for you it seems like things are not going exactly the way you want. Even though most of the time these days I'm in the flow and loving life, once in a while something happens that hooks me; like when a client chooses someone else, or a project doesn't go the way I expected, or when there is a lull in business. If I notice I'm fixating on what's wrong, I know that unless I want to attract more of what is wrong, i'd better turn my attention toward what I really want. Yet, it's time redo my Strategic Attraction PlanTM* and pronto!
I've been using this tried and true method for over five years to attract my perfect customers and the experiences I desire in business. This plan has helped me to clarify what is perfect for me, what is important to me, what I want my life to look like. It has helped me to see where I'd been settling for less from my work life and then it has helped me to reset my course to attract inspiring people who respect and reward me in ways I'd previously never dreamed. Whenever I experience something is wrong I want to ask, "what would be more perfect for me?" and get it down in writing.
And since a new incredible year has begun, there is no better time than the present to reset our course toward the fulfillment of our dreams.
Though I have plans I've already started, I like to create a fresh plan once in a while for that sense of a new beginning. Sometimes I write my plan in a journal, sometimes just on a piece of paper folded in half so I have 4 sides to write on, or sometimes I'll use my computer. It just depends on what feels right in the moment. Here are the four questions of the Strategic Attraction PlanTM and some instructions on how to use it.
1) What are the qualities, characteristics and attributes of my perfect customers?
This is a long list of what I like about my perfect customers, what they're like, their personalities, how they treat me, the resources they have, how they find me, what is important to them, how they act, and so on. I can think of folks I've loved to work with in the past and what I liked about them, or I can think of client situations gone awry and what I would prefer. What kinds of people have you always wanted to work with? Describe them here.
2) What makes me and my perfect customers tick?
Another way to put this is, "what is my true life purpose?" When you clarify this and begin sharing it with others you will realize that your perfect customers have a mission that is quite aligned with yours if not exactly the same. It is our soul fire that is the source of our attracting power. When our perfect customers get what makes us tick, they recognize us and choose us.
3) What do I want my perfect customers to expect from me?
If you have ever felt at the mercy of other people's expectations, this is your chance to be proactive and determine what you want others to expect from you. Write down the offerings you want to deliver, how you want to be perceived, what you want to acheive, and what you want your days to look like.
4) What am I improving to become more attractive? Who do I have to be to attract this?
For each item under number 3 that you have not yet 100% attracted, write it down here again. Then ask yourself, "who would I have to be to attract this?" What word or phrase describes the way you would be if you attracted this? Write it down next to the item you want to attract. Now go forth and be that quality and watch as what you desire is drawn to you.
Signs of Land
It is important to take note of what we are attracting on a regular basis. When a sailor approaches land from sea, there are signs of land long before actual land is sighted, like certain weather patterns, or particular birds, sea mammals, and plant life. Similarly when we set course for what we desire in life and business, there are signs along the way that what we asked for is coming. Perhaps you asked for clients who are fun and someone calls from a game company, or you have asked for a more spiritual experience of business and you attract an inspiring teacher as a client. Taking note of these "signs of land" will help you to acknowledge your progress and flow toward the realization of your dreams.
Showing posts with label strategic attraction plan. Show all posts
Showing posts with label strategic attraction plan. Show all posts
Thursday, January 1, 2009
Friday, August 8, 2008
Authentic Sharing Attracts Perfect Customers
Have you grown tired of the constant barrage of advertising messages bombarding you each day? The Union of Concerned Scientists estimates that the average American is exposed to about 3000 advertising messages a day costing corporations billions per year. In the old paradigm for marketing, businesses are instructed to target their audiences and inundate them until they are brainwashed into buying.
If you’re like me and thousands of conscious entrepreneurs, you’re looking for a new paradigm for marketing, one that is authentic, one that recognizes and honors our intuition and chosen life paths, one that attracts rather than targets perfect customers. I’m here to tell you that we can get the word out about our products and services without brainwashing anyone or producing hype. We can attract our perfect customers by sharing ourselves authentically.
What You Seek is Seeking You
The Law of Attraction states that those with a similar energy are attracted to each other. How we are being, as well as how we are marketing, determines whether or not our perfect customers will be drawn to us, and whether they will recognize us when they do find us! There are people out there who are seeking you, your products and services as well as your personality, your approach, your mission.
When I consciously realize my perfect customers are seeking me now, my marketing takes on a different color. I realize that when my perfect customers find me (or my website, my post cards, my fliers, etc) they will only know me as who they are seeking if I am authentic and come from the heart in my marketing. If I am engaging in competitive marketing strategies or hype of any kind, my most perfect customers will pass right by me. But when I share my true self in my marketing, my perfect customers breathe a sigh of relief. They call me and say, “I know you’re the one I want to work with.”
5 Easy Steps for Attracting Perfect Customers
If you want to attract your perfect customers, there are 5 easy steps you can take today to get started.
Step 1) First, you want to determine who your perfect customers are. Get out a piece of paper and write at the top “The qualities of my perfect customers are…” and start making a long laundry-type list. Everything you can think of that you like in people you work with/for goes there like personality traits, how they find you, their resources, what they say about you, etc.
Step 2) Write a short statement of what your true inner calling is. This is also the true inner calling of your perfect customers, which you will discover as you begin attracting them. When you are authentic to your true passion and joyfully sharing your soul's calling, then you are ready to attract your heart's desire.
Step 3) Create another long list, answering the question “What do I want my perfect customers to expect from me?” Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. Answering this question will help you to create the business life of your dreams.
Step 4) On the back side of your Step 3 list, answer the question “What am I improving to become more attractive to my perfect customers?” Take all the items from Step 3 that aren't fully realized 100% yet and put these on your Step 4 list. Look at these items now and ask yourself, "Who would I have to be to attract this?"
Step 5) Get out there and share your mission authentically. Now that you are focused on what you want and you have clarified your mission, get the word out about what is important to you. Try creating a ’30 second speech’ for the next Connections meeting that truly reflects your purpose and mission. Use words that mean something important to you and watch as your perfect customers flock to you.
If you’re like me and thousands of conscious entrepreneurs, you’re looking for a new paradigm for marketing, one that is authentic, one that recognizes and honors our intuition and chosen life paths, one that attracts rather than targets perfect customers. I’m here to tell you that we can get the word out about our products and services without brainwashing anyone or producing hype. We can attract our perfect customers by sharing ourselves authentically.
What You Seek is Seeking You
The Law of Attraction states that those with a similar energy are attracted to each other. How we are being, as well as how we are marketing, determines whether or not our perfect customers will be drawn to us, and whether they will recognize us when they do find us! There are people out there who are seeking you, your products and services as well as your personality, your approach, your mission.
When I consciously realize my perfect customers are seeking me now, my marketing takes on a different color. I realize that when my perfect customers find me (or my website, my post cards, my fliers, etc) they will only know me as who they are seeking if I am authentic and come from the heart in my marketing. If I am engaging in competitive marketing strategies or hype of any kind, my most perfect customers will pass right by me. But when I share my true self in my marketing, my perfect customers breathe a sigh of relief. They call me and say, “I know you’re the one I want to work with.”
5 Easy Steps for Attracting Perfect Customers
If you want to attract your perfect customers, there are 5 easy steps you can take today to get started.
Step 1) First, you want to determine who your perfect customers are. Get out a piece of paper and write at the top “The qualities of my perfect customers are…” and start making a long laundry-type list. Everything you can think of that you like in people you work with/for goes there like personality traits, how they find you, their resources, what they say about you, etc.
Step 2) Write a short statement of what your true inner calling is. This is also the true inner calling of your perfect customers, which you will discover as you begin attracting them. When you are authentic to your true passion and joyfully sharing your soul's calling, then you are ready to attract your heart's desire.
Step 3) Create another long list, answering the question “What do I want my perfect customers to expect from me?” Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. Answering this question will help you to create the business life of your dreams.
Step 4) On the back side of your Step 3 list, answer the question “What am I improving to become more attractive to my perfect customers?” Take all the items from Step 3 that aren't fully realized 100% yet and put these on your Step 4 list. Look at these items now and ask yourself, "Who would I have to be to attract this?"
Step 5) Get out there and share your mission authentically. Now that you are focused on what you want and you have clarified your mission, get the word out about what is important to you. Try creating a ’30 second speech’ for the next Connections meeting that truly reflects your purpose and mission. Use words that mean something important to you and watch as your perfect customers flock to you.
Monday, June 23, 2008
How to Relax and Attract Perfect Customers
Have you ever stopped to notice that being stressed and uptight is not a great way to attract perfect customers? I know it can be hard sometimes when you're wondering where the next customer is going to come from and you're looking at your bills that keep mounting. Believe me, I can relate.
But I have learned that worry ~ even one minute of worry ~ is completely 100% counter-productive to the results I want. Even if I forget for a second that my thoughts are creating my reality, and I take a long logical look at how I come off to others when I’m anxious, really it’s not an attractive picture. It’s clear to me that my perfect customers will not recognize me at all when I am not being my true, authentic self. And doesn’t that make sense?
Now coming back to the fact that our thoughts do create our reality, can you see how worry is working against your dreams coming true? In fact, worry is a negative future projection. In the book “The Law of Attraction,” Abraham-Hicks points out that even 17 seconds of continuous intention around a desire will start that desire coming to you. Unfortunately, focusing on a possible negative outcome, especially when coupled with strong emotion, is a powerfully creative act, though we may not like the outcome!
When I first read “The Law of Attraction,” I stopped to remember the last time I had spent a solid 17 seconds focusing on my positive intent without considering the opposite or my ‘shadow of a doubt.’ It was challenging to remember a time outside of a self-help workshop where I had stayed completely positive for that long. That was an eye opener! Now with my penchant toward negative thinking revealed, I am empowered to try something new, a worry-free approach to marketing.
learned that staying true to my purpose and focused on the positive aspects is vital to the Attraction Marketing process. Toward that end, I’d like to share some tips I’ve learned to RELAX, kick back and attract my perfect customers.
TIP 1: Be Kind to Yourself ~ spend 15 minutes doing something you love. Sometimes a whole day can fly past without me stopping to smell the daisies. Now I make sure to go out to my garden at least 15 minutes a day to be with my beautiful plants. What is your favorite thing to do? Stop what you’re doing now and go do that for 15 minutes. Notice how attractive you feel when you do what you love.
TIP 2: Make your Strategic Attraction PlanTM: One way to focus on what we like and want to attract is by creating our Strategic Attraction Plan TM (SAP) This simple 4 part plan helps us determine what is most perfect for us in our business and our life. Visit http://www.graphicgirlz.com/sap.html for a free 1 hour recorded lesson on creating your SAP.
TIP 3: Take Attractive Actions: It is always wise to take a proactive approach when marketing. The key is to make the act of marketing fun and expressive for you. Consider what you love to do and then look for ways to combine that with a creative marketing act. Maybe you love to do yoga… so grab your mat and your biz card, post card or flier and find places to post your ad on your way to yoga class. Or perhaps you like to party, so plan a party where you and everyone gets to show off their products and services. Or if you like to write, write an article or blog entry and send it off to your list. Obviously that’s one of my favorite fun marketing actions~!
TIP 4: Get Some Help: Sometimes you just need help getting your marketing engines running. You may need a new image, or a website update, or you may want to learn how to get to page one of google. I have a variety of offerings at different price points that may be a perfect option for you to start stressing less and attracting more of your perfect customers today. Visit http://www.graphicgirlz.com/ to learn more about Magical Marketing.
REMINDER: My 10 week Webinar for web-challenged individuals “Attracting Perfect Customers Online” starts Tuesday, June 24 at 3:30 pm pacific time. Call me and ask for your special discount: 707-823-3316. See http://www.graphicgirlz.com/teleconference.html for more information.
But I have learned that worry ~ even one minute of worry ~ is completely 100% counter-productive to the results I want. Even if I forget for a second that my thoughts are creating my reality, and I take a long logical look at how I come off to others when I’m anxious, really it’s not an attractive picture. It’s clear to me that my perfect customers will not recognize me at all when I am not being my true, authentic self. And doesn’t that make sense?
Now coming back to the fact that our thoughts do create our reality, can you see how worry is working against your dreams coming true? In fact, worry is a negative future projection. In the book “The Law of Attraction,” Abraham-Hicks points out that even 17 seconds of continuous intention around a desire will start that desire coming to you. Unfortunately, focusing on a possible negative outcome, especially when coupled with strong emotion, is a powerfully creative act, though we may not like the outcome!
When I first read “The Law of Attraction,” I stopped to remember the last time I had spent a solid 17 seconds focusing on my positive intent without considering the opposite or my ‘shadow of a doubt.’ It was challenging to remember a time outside of a self-help workshop where I had stayed completely positive for that long. That was an eye opener! Now with my penchant toward negative thinking revealed, I am empowered to try something new, a worry-free approach to marketing.
learned that staying true to my purpose and focused on the positive aspects is vital to the Attraction Marketing process. Toward that end, I’d like to share some tips I’ve learned to RELAX, kick back and attract my perfect customers.
TIP 1: Be Kind to Yourself ~ spend 15 minutes doing something you love. Sometimes a whole day can fly past without me stopping to smell the daisies. Now I make sure to go out to my garden at least 15 minutes a day to be with my beautiful plants. What is your favorite thing to do? Stop what you’re doing now and go do that for 15 minutes. Notice how attractive you feel when you do what you love.
TIP 2: Make your Strategic Attraction PlanTM: One way to focus on what we like and want to attract is by creating our Strategic Attraction Plan TM (SAP) This simple 4 part plan helps us determine what is most perfect for us in our business and our life. Visit http://www.graphicgirlz.com/sap.html for a free 1 hour recorded lesson on creating your SAP.
TIP 3: Take Attractive Actions: It is always wise to take a proactive approach when marketing. The key is to make the act of marketing fun and expressive for you. Consider what you love to do and then look for ways to combine that with a creative marketing act. Maybe you love to do yoga… so grab your mat and your biz card, post card or flier and find places to post your ad on your way to yoga class. Or perhaps you like to party, so plan a party where you and everyone gets to show off their products and services. Or if you like to write, write an article or blog entry and send it off to your list. Obviously that’s one of my favorite fun marketing actions~!
TIP 4: Get Some Help: Sometimes you just need help getting your marketing engines running. You may need a new image, or a website update, or you may want to learn how to get to page one of google. I have a variety of offerings at different price points that may be a perfect option for you to start stressing less and attracting more of your perfect customers today. Visit http://www.graphicgirlz.com/ to learn more about Magical Marketing.
REMINDER: My 10 week Webinar for web-challenged individuals “Attracting Perfect Customers Online” starts Tuesday, June 24 at 3:30 pm pacific time. Call me and ask for your special discount: 707-823-3316. See http://www.graphicgirlz.com/teleconference.html for more information.
Friday, February 15, 2008
Attracting Perfect Customers with the Strategic Attraction Plan TM
Simple Plan is Proven to Make Marketing Magnets
As seen in the book "Attracting Perfect Customers" by Stacey Hall and Jan Brogniez
The Strategic Attraction PlanTM (SAP) is a simple 4-part process that empowers you to attract perfect customers and relationships. Using the SAP we can literally put our order out to the universe for whatever we desire to attract, and thus become a magical magnet for the life of our dreams. I use the SAP to guide entrepreneurs in creating a Magical Marketing Plan that reflects their true passions, Branding from the Heart that expresses their mission in a way that promotes everything they're up to, and Wildly Attractive Websites that spread the word to the world and inspire their perfect customers to take desired actions.
Step one for all of these is to create your Strategic Attraction Plan TM (SAP). Below I outline the SAP with some of my own variations gleaned from my own work with clients and some simple instructions on how to use it.
INSTRUCTIONS:
Take a blank piece of paper 8.5" x 11" and fold in half. Now you have a 4-sided piece of paper. Below are the questions to put on each side. (You can also do this in a journal, on a computer file, or on a napkin!)
I am focusing here on attracting perfect customers, but you can attract any relationship you desire using this plan. Just insert the relationship you are attracting (business partners, vendors, employees, life partner, family member, etc) where I have "customers." You can even use this to attract new qualities from people who are already in your life, including yourself!
SIDE 1: WHO AM I ATTRACTING? What are the qualities, characteristics and attributes of my perfect customers?
SIDE 2: WHO AM I? What makes me and my perfect customers tick?
SIDE 3: WHAT DO I DESIRE? What do I want my perfect customers to expect of me?
SIDE 4: WHO AM I BEING? What am I improving to become more attractive to my perfect customers?
NOW start filling in your answers under each question. Think about what you want and use positive language. (ie instead of "my perfect customer doesn't blame me when things don't go right" say "my perfect customer takes responsibility for their own experience of life")
Side 1: is a long laundry-type list. Everything you can think of that you like in people you work with/for goes there. This is meant to help you begin aligning with the kind of people you want in your business and your life. Consider their personality traits, what they say, the kinds of resources they have to give to you, how they find you, how often they refer you... whatever you can think of to describe your perfect customers goes here. This will help you to focus on what kinds of customers you want and thus start attracting them.
Side 2: is a short statement of what your true inner calling is, your soul's desire, your main life passion. This is what keeps you buring the midnight oil, it's what inspires you to get out of bed in the morning. The words you use to describe your passion are great words to use in your marketing because your perfect customers are inspired by the same things you are.
Side 3: is all about what YOU want ~ what you want to offer and what you want in your life. You want your perfect customers to expect these things of you - essentially you want them to expect what YOU want. These are the services, ways of being, types of products you are offering. This is also a list of the goals and aspirations you have in your life, and a statement of your boundaries. Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. What do you dream of doing? Your Magical Marketing Plan will be an enjoyable part of your life when you integrate it into what you love to do.
Side 4: is all about allowing what you are attracting to come to you. What you desire will come to you when you are aligned with your source, your purpose, your calling. We are creating our lives through our intensions and our willingness to become our desire. Since you have a list of your desires on side 3, take the ones that aren't fully realized 100% yet and put these on Side 4. Everything on Side 4 will appear first on Side 3. Then look at these items and ask yourself, "Who would I have to be to attract this?"
I often find that when I am being true to myself and joyful in my authenticity, all manner of things that I have asked for come to me.
I hope you find the Strategic Attraction Plan TM helpful. You can learn more about this methodoloy and my services at the Graphic Girlz Website.
I offer Personalized Strategic Attraction Coaching and Law of Attraction and Marketing Tele-Intensives
Listen to a Free Lesson on the Strategic Attraction Plan TM and how you can create your own Magical Marketing Plan: including a lesson on The Strategic Attraction Plan TM
As seen in the book "Attracting Perfect Customers" by Stacey Hall and Jan Brogniez
The Strategic Attraction PlanTM (SAP) is a simple 4-part process that empowers you to attract perfect customers and relationships. Using the SAP we can literally put our order out to the universe for whatever we desire to attract, and thus become a magical magnet for the life of our dreams. I use the SAP to guide entrepreneurs in creating a Magical Marketing Plan that reflects their true passions, Branding from the Heart that expresses their mission in a way that promotes everything they're up to, and Wildly Attractive Websites that spread the word to the world and inspire their perfect customers to take desired actions.
Step one for all of these is to create your Strategic Attraction Plan TM (SAP). Below I outline the SAP with some of my own variations gleaned from my own work with clients and some simple instructions on how to use it.
INSTRUCTIONS:
Take a blank piece of paper 8.5" x 11" and fold in half. Now you have a 4-sided piece of paper. Below are the questions to put on each side. (You can also do this in a journal, on a computer file, or on a napkin!)
I am focusing here on attracting perfect customers, but you can attract any relationship you desire using this plan. Just insert the relationship you are attracting (business partners, vendors, employees, life partner, family member, etc) where I have "customers." You can even use this to attract new qualities from people who are already in your life, including yourself!
SIDE 1: WHO AM I ATTRACTING? What are the qualities, characteristics and attributes of my perfect customers?
SIDE 2: WHO AM I? What makes me and my perfect customers tick?
SIDE 3: WHAT DO I DESIRE? What do I want my perfect customers to expect of me?
SIDE 4: WHO AM I BEING? What am I improving to become more attractive to my perfect customers?
NOW start filling in your answers under each question. Think about what you want and use positive language. (ie instead of "my perfect customer doesn't blame me when things don't go right" say "my perfect customer takes responsibility for their own experience of life")
Side 1: is a long laundry-type list. Everything you can think of that you like in people you work with/for goes there. This is meant to help you begin aligning with the kind of people you want in your business and your life. Consider their personality traits, what they say, the kinds of resources they have to give to you, how they find you, how often they refer you... whatever you can think of to describe your perfect customers goes here. This will help you to focus on what kinds of customers you want and thus start attracting them.
Side 2: is a short statement of what your true inner calling is, your soul's desire, your main life passion. This is what keeps you buring the midnight oil, it's what inspires you to get out of bed in the morning. The words you use to describe your passion are great words to use in your marketing because your perfect customers are inspired by the same things you are.
Side 3: is all about what YOU want ~ what you want to offer and what you want in your life. You want your perfect customers to expect these things of you - essentially you want them to expect what YOU want. These are the services, ways of being, types of products you are offering. This is also a list of the goals and aspirations you have in your life, and a statement of your boundaries. Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. What do you dream of doing? Your Magical Marketing Plan will be an enjoyable part of your life when you integrate it into what you love to do.
Side 4: is all about allowing what you are attracting to come to you. What you desire will come to you when you are aligned with your source, your purpose, your calling. We are creating our lives through our intensions and our willingness to become our desire. Since you have a list of your desires on side 3, take the ones that aren't fully realized 100% yet and put these on Side 4. Everything on Side 4 will appear first on Side 3. Then look at these items and ask yourself, "Who would I have to be to attract this?"
I often find that when I am being true to myself and joyful in my authenticity, all manner of things that I have asked for come to me.
I hope you find the Strategic Attraction Plan TM helpful. You can learn more about this methodoloy and my services at the Graphic Girlz Website.
I offer Personalized Strategic Attraction Coaching and Law of Attraction and Marketing Tele-Intensives
Listen to a Free Lesson on the Strategic Attraction Plan TM and how you can create your own Magical Marketing Plan: including a lesson on The Strategic Attraction Plan TM
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