Magical Marketing Blog

Showing posts with label attracting perfect customers. Show all posts
Showing posts with label attracting perfect customers. Show all posts

Sunday, September 7, 2008

Obama Tweets on Twitter! How About You?

Barack Obama is widely known as the Social Networking candidate. Last year he recruited Facebook Co-Founder Chris Hughes to build his own social network My.BarackObama.com , he was the first of all presidential candidates to capitalize on the strength of his Facebook groups and now he is by far the most popular person on Twitter.com, now surpassing Digg founder Kevin Rose by over 13,000 followers.

This is significant news for anyone studying new internet marketing trends. Obama has been successfully using these social networks to mobilize millions of people and raise tens of millions of campaign dollars. He has unearthed the power of Facebook (where he has over 1.3 million supporters) to organize real-world events and gain the Democratic Party nomination for president over Hillary Clinton, the former party front-runner. Some predict he’ll be able to use his advantage on social networks to beat out McCain come election day.

What Does This Mean for You?

Social Networks are not just for kids or political candidates. Business people can use these fun free tools to network with friends, associates, colleagues and family, and passively market to these folks just by adding short updates, links, and posts. Just as Obama (ok, Obama’s aids do the actual work) uses Twitter to update contacts on what he’s doing and where you can learn more about it, you can use Twitter to let followers know about your latest blog post, what you’re doing in your business right now, or your latest sale. After I publish this blog post, I'll surely go to my Twitter account to announce it and post a link.

Similarly, on Facebook it’s easy and fun to stay in touch with people without inundating them with emails. I’ve used Facebook as a tool to follow up with people I meet at business networking events as well as a fun place to connect with old friends.

Hey, if you’re on Facebook or Twitter, let me know and we’ll connect there! Once we're connected, send me a note if you want to learn more how to use these tools to your advantage.

Want to learn how to use Social Networks to Attract Perfect Customers Online? Check out my upcoming 10 week webinar for web-challenged individuals. I’ll be offering a free introduction to this webinar on September 19th to show folks how I got to page one of google in 22 minutes by sharing myself authentically online. See details at http://www.graphicgirlz.com/teleconference.html

Friday, August 8, 2008

Authentic Sharing Attracts Perfect Customers

Have you grown tired of the constant barrage of advertising messages bombarding you each day? The Union of Concerned Scientists estimates that the average American is exposed to about 3000 advertising messages a day costing corporations billions per year. In the old paradigm for marketing, businesses are instructed to target their audiences and inundate them until they are brainwashed into buying.

If you’re like me and thousands of conscious entrepreneurs, you’re looking for a new paradigm for marketing, one that is authentic, one that recognizes and honors our intuition and chosen life paths, one that attracts rather than targets perfect customers. I’m here to tell you that we can get the word out about our products and services without brainwashing anyone or producing hype. We can attract our perfect customers by sharing ourselves authentically.

What You Seek is Seeking You

The Law of Attraction states that those with a similar energy are attracted to each other. How we are being, as well as how we are marketing, determines whether or not our perfect customers will be drawn to us, and whether they will recognize us when they do find us! There are people out there who are seeking you, your products and services as well as your personality, your approach, your mission.

When I consciously realize my perfect customers are seeking me now, my marketing takes on a different color. I realize that when my perfect customers find me (or my website, my post cards, my fliers, etc) they will only know me as who they are seeking if I am authentic and come from the heart in my marketing. If I am engaging in competitive marketing strategies or hype of any kind, my most perfect customers will pass right by me. But when I share my true self in my marketing, my perfect customers breathe a sigh of relief. They call me and say, “I know you’re the one I want to work with.”

5 Easy Steps for Attracting Perfect Customers

If you want to attract your perfect customers, there are 5 easy steps you can take today to get started.

Step 1) First, you want to determine who your perfect customers are. Get out a piece of paper and write at the top “The qualities of my perfect customers are…” and start making a long laundry-type list. Everything you can think of that you like in people you work with/for goes there like personality traits, how they find you, their resources, what they say about you, etc.

Step 2) Write a short statement of what your true inner calling is. This is also the true inner calling of your perfect customers, which you will discover as you begin attracting them. When you are authentic to your true passion and joyfully sharing your soul's calling, then you are ready to attract your heart's desire.

Step 3) Create another long list, answering the question “What do I want my perfect customers to expect from me?” Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. Answering this question will help you to create the business life of your dreams.

Step 4) On the back side of your Step 3 list, answer the question “What am I improving to become more attractive to my perfect customers?” Take all the items from Step 3 that aren't fully realized 100% yet and put these on your Step 4 list. Look at these items now and ask yourself, "Who would I have to be to attract this?"

Step 5) Get out there and share your mission authentically. Now that you are focused on what you want and you have clarified your mission, get the word out about what is important to you. Try creating a ’30 second speech’ for the next Connections meeting that truly reflects your purpose and mission. Use words that mean something important to you and watch as your perfect customers flock to you.

Monday, June 23, 2008

How to Relax and Attract Perfect Customers

Have you ever stopped to notice that being stressed and uptight is not a great way to attract perfect customers? I know it can be hard sometimes when you're wondering where the next customer is going to come from and you're looking at your bills that keep mounting. Believe me, I can relate.

But I have learned that worry ~ even one minute of worry ~ is completely 100% counter-productive to the results I want. Even if I forget for a second that my thoughts are creating my reality, and I take a long logical look at how I come off to others when I’m anxious, really it’s not an attractive picture. It’s clear to me that my perfect customers will not recognize me at all when I am not being my true, authentic self. And doesn’t that make sense?

Now coming back to the fact that our thoughts do create our reality, can you see how worry is working against your dreams coming true? In fact, worry is a negative future projection. In the book “The Law of Attraction,” Abraham-Hicks points out that even 17 seconds of continuous intention around a desire will start that desire coming to you. Unfortunately, focusing on a possible negative outcome, especially when coupled with strong emotion, is a powerfully creative act, though we may not like the outcome!

When I first read “The Law of Attraction,” I stopped to remember the last time I had spent a solid 17 seconds focusing on my positive intent without considering the opposite or my ‘shadow of a doubt.’ It was challenging to remember a time outside of a self-help workshop where I had stayed completely positive for that long. That was an eye opener! Now with my penchant toward negative thinking revealed, I am empowered to try something new, a worry-free approach to marketing.

learned that staying true to my purpose and focused on the positive aspects is vital to the Attraction Marketing process. Toward that end, I’d like to share some tips I’ve learned to RELAX, kick back and attract my perfect customers.

TIP 1: Be Kind to Yourself ~ spend 15 minutes doing something you love. Sometimes a whole day can fly past without me stopping to smell the daisies. Now I make sure to go out to my garden at least 15 minutes a day to be with my beautiful plants. What is your favorite thing to do? Stop what you’re doing now and go do that for 15 minutes. Notice how attractive you feel when you do what you love.

TIP 2: Make your Strategic Attraction PlanTM: One way to focus on what we like and want to attract is by creating our Strategic Attraction Plan TM (SAP) This simple 4 part plan helps us determine what is most perfect for us in our business and our life. Visit http://www.graphicgirlz.com/sap.html for a free 1 hour recorded lesson on creating your SAP.

TIP 3: Take Attractive Actions: It is always wise to take a proactive approach when marketing. The key is to make the act of marketing fun and expressive for you. Consider what you love to do and then look for ways to combine that with a creative marketing act. Maybe you love to do yoga… so grab your mat and your biz card, post card or flier and find places to post your ad on your way to yoga class. Or perhaps you like to party, so plan a party where you and everyone gets to show off their products and services. Or if you like to write, write an article or blog entry and send it off to your list. Obviously that’s one of my favorite fun marketing actions~!

TIP 4: Get Some Help: Sometimes you just need help getting your marketing engines running. You may need a new image, or a website update, or you may want to learn how to get to page one of google. I have a variety of offerings at different price points that may be a perfect option for you to start stressing less and attracting more of your perfect customers today. Visit http://www.graphicgirlz.com/ to learn more about Magical Marketing.

REMINDER: My 10 week Webinar for web-challenged individuals “Attracting Perfect Customers Online” starts Tuesday, June 24 at 3:30 pm pacific time. Call me and ask for your special discount: 707-823-3316. See http://www.graphicgirlz.com/teleconference.html for more information.

Friday, February 15, 2008

Attracting Perfect Customers with the Strategic Attraction Plan TM


Simple Plan is Proven to Make Marketing Magnets

As seen in the book "Attracting Perfect Customers" by Stacey Hall and Jan Brogniez

The Strategic Attraction PlanTM (SAP) is a simple 4-part process that empowers you to attract perfect customers and relationships. Using the SAP we can literally put our order out to the universe for whatever we desire to attract, and thus become a magical magnet for the life of our dreams. I use the SAP to guide entrepreneurs in creating a Magical Marketing Plan that reflects their true passions, Branding from the Heart that expresses their mission in a way that promotes everything they're up to, and Wildly Attractive Websites that spread the word to the world and inspire their perfect customers to take desired actions.

Step one for all of these is to create your Strategic Attraction Plan TM (SAP). Below I outline the SAP with some of my own variations gleaned from my own work with clients and some simple instructions on how to use it.

INSTRUCTIONS:

Take a blank piece of paper 8.5" x 11" and fold in half. Now you have a 4-sided piece of paper. Below are the questions to put on each side. (You can also do this in a journal, on a computer file, or on a napkin!)

I am focusing here on attracting perfect customers, but you can attract any relationship you desire using this plan. Just insert the relationship you are attracting (business partners, vendors, employees, life partner, family member, etc) where I have "customers." You can even use this to attract new qualities from people who are already in your life, including yourself!

SIDE 1: WHO AM I ATTRACTING? What are the qualities, characteristics and attributes of my perfect customers?

SIDE 2: WHO AM I? What makes me and my perfect customers tick?

SIDE 3: WHAT DO I DESIRE? What do I want my perfect customers to expect of me?

SIDE 4: WHO AM I BEING? What am I improving to become more attractive to my perfect customers?

NOW start filling in your answers under each question. Think about what you want and use positive language. (ie instead of "my perfect customer doesn't blame me when things don't go right" say "my perfect customer takes responsibility for their own experience of life")

Side 1: is a long laundry-type list. Everything you can think of that you like in people you work with/for goes there. This is meant to help you begin aligning with the kind of people you want in your business and your life. Consider their personality traits, what they say, the kinds of resources they have to give to you, how they find you, how often they refer you... whatever you can think of to describe your perfect customers goes here. This will help you to focus on what kinds of customers you want and thus start attracting them.

Side 2: is a short statement of what your true inner calling is, your soul's desire, your main life passion. This is what keeps you buring the midnight oil, it's what inspires you to get out of bed in the morning. The words you use to describe your passion are great words to use in your marketing because your perfect customers are inspired by the same things you are.

Side 3: is all about what YOU want ~ what you want to offer and what you want in your life. You want your perfect customers to expect these things of you - essentially you want them to expect what YOU want. These are the services, ways of being, types of products you are offering. This is also a list of the goals and aspirations you have in your life, and a statement of your boundaries. Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. What do you dream of doing? Your Magical Marketing Plan will be an enjoyable part of your life when you integrate it into what you love to do.

Side 4: is all about allowing what you are attracting to come to you. What you desire will come to you when you are aligned with your source, your purpose, your calling. We are creating our lives through our intensions and our willingness to become our desire. Since you have a list of your desires on side 3, take the ones that aren't fully realized 100% yet and put these on Side 4. Everything on Side 4 will appear first on Side 3. Then look at these items and ask yourself, "Who would I have to be to attract this?"
I often find that when I am being true to myself and joyful in my authenticity, all manner of things that I have asked for come to me.

I hope you find the Strategic Attraction Plan TM helpful. You can learn more about this methodoloy and my services at the Graphic Girlz Website.
I offer Personalized Strategic Attraction Coaching and Law of Attraction and Marketing Tele-Intensives

Listen to a Free Lesson on the Strategic Attraction Plan TM and how you can create your own Magical Marketing Plan: including a lesson on The Strategic Attraction Plan TM