Blogging from the Heart is Fun, Fulfilling and Attracts Perfect Customers
Are you blogging yet, or are you just resisting the inevitable? Remember the olden days when you didn't even have to have a website to be considered a real business? Those days are way gone. So now that you (hopefully) have a great website that truly speaks your passion and attracts your perfect customers, you thought maybe you could sit back and field calls all day?
Well, that *could* happen, and I do believe in magic, but truth be told, most people have to market their websites if they want to attract perfect customers from the web. Blogging and bookmarking your posts from social networks is the #1 way to improve your site ranking and create site popularity, so put on your blogging hat!
Discovering Your Magical Keywords
If we must blog, and blog as often as possible (Google rewards fresh, new content) then we want to blog in a way that is fun and fulfilling for us. Also, since we are concerned with being recognized by our most perfect customers, we want to be sure to share what is most important to us, and to use keywords that are not only logical descriptions of our offerings, but also reflective our our mission and message. We understand that our perfect customers are attracted by our unique flair.
Using our chosen keywords in a variety of blog posts and linking to and from our websites will help our ranking for those words. When we choose words reflective of our purpose, blogging becomes a fulfilling and even transformative process that connects us with our life purpose and attracts our most perfect customers to us.
What Makes You Tick?
I suggest that you tap into what really makes you tick, and relate that to your offering in writings directed to your perfect customers. It's not all about selling your products and services, it's about connecting with other people of like mind and like heart and exploring how you can contribute to each other. These are the kinds of connections that foster positive, conscious business relationships. When you think about the result of your blog post, how you will be helping people with authentic shares about things you feel are important, then blogging becomes a fun medium for self exploration.
I am asking you to blog your heart out, my friends. Blog far and wide and create a niche for yourself that is reflective of your true life mission, then watch that telephone light up with your most perfect customers.
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you're ready to start attracting your perfect customers now, get Julia's free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
Showing posts with label social networks. Show all posts
Showing posts with label social networks. Show all posts
Monday, April 6, 2009
Saturday, March 21, 2009
Is Your Marketing Uplifting?
I'm a pretty sensitive gal, and it hurts me to see so many people freaking out these days. According to the news, most Americans are experiencing a lot of fear and stress over current events. This is made even worse by a fear-mongering trend in media and advertising. I want to counter that trend with a bit of inspiration.
I want to thrive just as I want my prospects and customers to thrive. But thriving depends on maintaining a positive outlook and achieving happiness no matter what's going on in the world. To contribute to the thriving of my contacts, prospects and customers, I must maintain an uplifting spirit and send out only positive, inspiring messages to them in my conversations, my ezines, blog posts, and social media updates.
What can you do to help uplift your prospects and customers right now?
1) Understand their Challenges: To help uplift your prospects and customers you first want to learn what their challenges and problems are, and meet them there. You will want to ask them what they're dealing with and start noticing trends. You can survey your elist and/or folks registering for your free classes regarding their biggest challenge. You will give people an immediate feeling of relief just by asking, and if you can offer hope of a solution, your customers will start feeling better right away.
2) Offer Words of Encouragement: Let your prospects and customers know they aren't alone in their suffering. Offer examples of those who have overcome similar obstacles, and encourage your peeps to be confident. Inspire them with stories of success from you and/or your mentors.
3) Give Away Effective Tips: Offer your contacts free tips through your ezine, social networks, articles, and free teleclasses / podcasts. Give them enough information to help them to get moving in the direction of their goals and dreams. Consider the information you normally exchange with all your customers at the beginning of your relationship, and see if you can develop that into a free offering that helps people whether they hire you or not.
4) Develop Inspiring Articles - whatever uplifts you will likely uplift your peeps too. Write about what uplifts you and send it out to your contacts. If even just one or two people are helped by your article, it can start a viral campaign of sharing. You will become known as an uplifter and your popularity will grow.
GOT UPLIFTING TIPS OF YOUR OWN? Please post your comments by clicking "Comments" below. We'd all love to hear your ideas.
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you're ready to start attracting your perfect customers now, get Julia's free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
See Julia's Law of Attraction Marketing Blog at http://loamarketing.blogspot.com
I want to thrive just as I want my prospects and customers to thrive. But thriving depends on maintaining a positive outlook and achieving happiness no matter what's going on in the world. To contribute to the thriving of my contacts, prospects and customers, I must maintain an uplifting spirit and send out only positive, inspiring messages to them in my conversations, my ezines, blog posts, and social media updates.
What can you do to help uplift your prospects and customers right now?
1) Understand their Challenges: To help uplift your prospects and customers you first want to learn what their challenges and problems are, and meet them there. You will want to ask them what they're dealing with and start noticing trends. You can survey your elist and/or folks registering for your free classes regarding their biggest challenge. You will give people an immediate feeling of relief just by asking, and if you can offer hope of a solution, your customers will start feeling better right away.
2) Offer Words of Encouragement: Let your prospects and customers know they aren't alone in their suffering. Offer examples of those who have overcome similar obstacles, and encourage your peeps to be confident. Inspire them with stories of success from you and/or your mentors.
3) Give Away Effective Tips: Offer your contacts free tips through your ezine, social networks, articles, and free teleclasses / podcasts. Give them enough information to help them to get moving in the direction of their goals and dreams. Consider the information you normally exchange with all your customers at the beginning of your relationship, and see if you can develop that into a free offering that helps people whether they hire you or not.
4) Develop Inspiring Articles - whatever uplifts you will likely uplift your peeps too. Write about what uplifts you and send it out to your contacts. If even just one or two people are helped by your article, it can start a viral campaign of sharing. You will become known as an uplifter and your popularity will grow.
GOT UPLIFTING TIPS OF YOUR OWN? Please post your comments by clicking "Comments" below. We'd all love to hear your ideas.
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you're ready to start attracting your perfect customers now, get Julia's free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
See Julia's Law of Attraction Marketing Blog at http://loamarketing.blogspot.com
Monday, February 16, 2009
Expand Your Biz with Facebook ~ It's Fun!
My husband says it's stretching it to call it, "work."
There I am scanning photos from the late 60s saying, "Oh, this one's perfect!" as I upload one to Facebook and tag it with the name of a childhood friend. Or maybe I'm planting a flower on someone's "Little Green Patch," an act that helps save the rainforest. Sometimes I just write a little ditty on what I'm up to and send it out to all 403 (and counting) of my Facebook friends.
Yeah, 403 and more come each day. Sometimes it's a friend from college or high school, or maybe someone from my early childhood, or my current network. A lot of the time they're people I don't know but they find my profile interesting, or they connected with me through one of my websites, or from a Google search. Facebook is one huge community, 150 million and growing by about 10 million per month. I notice my friend requests and suggestions come in by about a dozen per day. This is a great way to let people know what I'm up to, what I care about and to NETWORK!
Facebook is so fun and such a great business tool that I've expanded my upcoming Attracting Perfect Customers Online 10-Week Webinar for Web Challenged Entrepreneurs to include a segment on growing your biz with Facebook. (see my flier for upcoming classes below) You really can do everything on Facebook: create a list, market your offerings, follow up with prospects, post a web page, invite friends to an event, post photos and portfolios, share links. It's quite a robust and amazing social network.
So for those of you who are ready to give it a whirl, here are some Facebook Tips to get you started.
Step One: Get a Facebook account already! Go to http://www.facebook.com and register. Write down your user name and password on a sticky note and post it by your computer so you don't forget it. You can connect with me there if you like!
Step Two: Set up your profile, and upload a photo of you right away. There's nothing as annoying as connecting with someone you haven't seen in a while, and going to their profile only to see that generic blue-boy silhouette. Spend the time to fill out your education and job information. You will be able to find old classmates and colleagues this way. Make sure you post a link to your website too!
Step Three: Have Facebook find your friends. Click on "Friends" and "Find Friends" to have Facebook search through your email account for people you've emailed who are already on Facebook. This is the fastest way to grow your network right off the bat. Once you're connected with friends, check out their friend lists for folks you know and request to be connected. You can also find mentors and people you aspire to be like and connect with them. Facebook makes it easy to create categories so you can sort your contacts.
Step Four: Share yourself authentically. The most compelling thing about you is what is most important to you. Share what inspires you, what you're challenged by, what you've learned. Post your own events and invite people. Create your own page and post notes on your latest discoveries. You never know who's curiosity you'll spark. Maybe your old school chum will show up at your next teleclass! It's happened to me.
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you're ready to start attracting your perfect customers now, get Julia's free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
There I am scanning photos from the late 60s saying, "Oh, this one's perfect!" as I upload one to Facebook and tag it with the name of a childhood friend. Or maybe I'm planting a flower on someone's "Little Green Patch," an act that helps save the rainforest. Sometimes I just write a little ditty on what I'm up to and send it out to all 403 (and counting) of my Facebook friends.
Yeah, 403 and more come each day. Sometimes it's a friend from college or high school, or maybe someone from my early childhood, or my current network. A lot of the time they're people I don't know but they find my profile interesting, or they connected with me through one of my websites, or from a Google search. Facebook is one huge community, 150 million and growing by about 10 million per month. I notice my friend requests and suggestions come in by about a dozen per day. This is a great way to let people know what I'm up to, what I care about and to NETWORK!
Facebook is so fun and such a great business tool that I've expanded my upcoming Attracting Perfect Customers Online 10-Week Webinar for Web Challenged Entrepreneurs to include a segment on growing your biz with Facebook. (see my flier for upcoming classes below) You really can do everything on Facebook: create a list, market your offerings, follow up with prospects, post a web page, invite friends to an event, post photos and portfolios, share links. It's quite a robust and amazing social network.
So for those of you who are ready to give it a whirl, here are some Facebook Tips to get you started.
Step One: Get a Facebook account already! Go to http://www.facebook.com and register. Write down your user name and password on a sticky note and post it by your computer so you don't forget it. You can connect with me there if you like!
Step Two: Set up your profile, and upload a photo of you right away. There's nothing as annoying as connecting with someone you haven't seen in a while, and going to their profile only to see that generic blue-boy silhouette. Spend the time to fill out your education and job information. You will be able to find old classmates and colleagues this way. Make sure you post a link to your website too!
Step Three: Have Facebook find your friends. Click on "Friends" and "Find Friends" to have Facebook search through your email account for people you've emailed who are already on Facebook. This is the fastest way to grow your network right off the bat. Once you're connected with friends, check out their friend lists for folks you know and request to be connected. You can also find mentors and people you aspire to be like and connect with them. Facebook makes it easy to create categories so you can sort your contacts.
Step Four: Share yourself authentically. The most compelling thing about you is what is most important to you. Share what inspires you, what you're challenged by, what you've learned. Post your own events and invite people. Create your own page and post notes on your latest discoveries. You never know who's curiosity you'll spark. Maybe your old school chum will show up at your next teleclass! It's happened to me.
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Magical Marketer Julia D. Stege, MFA helps people attract their perfect customers with a unique combination of Law of Attraction, wildly attractive logos and websites, and smart Internet marketing techniques. If you're ready to start attracting your perfect customers now, get Julia's free Magical Marketing Toolkit at http://www.magicalmarketingtoolkit.com
Wednesday, October 8, 2008
What the !$?BLEEP?*%! Should I Blog About?
Part 2 in a 3 Part Series on Blogging
I just learned that over 20% of the world’s population is now online according to the latest report from Internet World Stats. This is a growing potential customer base we can’t really afford to ignore. With the availability of free blogs and social networks, everyday entrepreneurs can speak to a wider base, amplifying our message to a national or even international audience while capturing better placement on the search engines. Gone are the days when only the technically adept could contribute new content to sites on a regular basis and get to page one of Google.
What New Content?
There’s the rub. Many of us have started a blog but only have one or two posts on it. We get to a point where we don’t know what to blog about. Here are some tips on creating blog content that helps you keep current customers interested, improve your search engine ranking, and help you attract more perfect customers.
What Do YOU Care About?
The Law of Attraction says that “like attracts like” so the subjects that interest you are likely to interest your perfect customers. You have access to knowledge that fascinates you and also will captivate your customers. Just sharing authentically about your passions and interests will grab their attention and offer true value.
Answer the following questions and see how many blog post ideas you can create.
1) What resources have you discovered that can benefit your customers?
2) What tips can you offer people that will make a difference?
3) What current events or news items are pertinent to your peeps?
4) What challenges have you faced and what have you learned from them?
5) What marketing messages do you want to promote?
6) What humorous antidotes to today’s reality can you share?
7) What interesting adventures have you taken recently?
8) What subjects are your customers searching about now?
Write down all the ideas you come up with and refer to them when you are looking for a new blog topic. How often you blog is up to you, what is sustainable for you. Consistency is key and if you're offering good value on your blog, you'll be rewarded by your expanding customer base.
Some Keyword Considerations
As you create your blog posts, make sure you consciously and consistently use the keywords and phrases you want to be found by AND that express your true purpose. I call these Magical Keywords and they empower logic with attraction.
It’s most important to use your keywords in the title, headlines, subheads and links on your posts and web pages. And if you submit your blog post to a variety of sites, you will be more likely to appear in searches for those phrases.
I just learned that over 20% of the world’s population is now online according to the latest report from Internet World Stats. This is a growing potential customer base we can’t really afford to ignore. With the availability of free blogs and social networks, everyday entrepreneurs can speak to a wider base, amplifying our message to a national or even international audience while capturing better placement on the search engines. Gone are the days when only the technically adept could contribute new content to sites on a regular basis and get to page one of Google.
What New Content?
There’s the rub. Many of us have started a blog but only have one or two posts on it. We get to a point where we don’t know what to blog about. Here are some tips on creating blog content that helps you keep current customers interested, improve your search engine ranking, and help you attract more perfect customers.
What Do YOU Care About?
The Law of Attraction says that “like attracts like” so the subjects that interest you are likely to interest your perfect customers. You have access to knowledge that fascinates you and also will captivate your customers. Just sharing authentically about your passions and interests will grab their attention and offer true value.
Answer the following questions and see how many blog post ideas you can create.
1) What resources have you discovered that can benefit your customers?
2) What tips can you offer people that will make a difference?
3) What current events or news items are pertinent to your peeps?
4) What challenges have you faced and what have you learned from them?
5) What marketing messages do you want to promote?
6) What humorous antidotes to today’s reality can you share?
7) What interesting adventures have you taken recently?
8) What subjects are your customers searching about now?
Write down all the ideas you come up with and refer to them when you are looking for a new blog topic. How often you blog is up to you, what is sustainable for you. Consistency is key and if you're offering good value on your blog, you'll be rewarded by your expanding customer base.
Some Keyword Considerations
As you create your blog posts, make sure you consciously and consistently use the keywords and phrases you want to be found by AND that express your true purpose. I call these Magical Keywords and they empower logic with attraction.
It’s most important to use your keywords in the title, headlines, subheads and links on your posts and web pages. And if you submit your blog post to a variety of sites, you will be more likely to appear in searches for those phrases.
Sunday, September 7, 2008
Obama Tweets on Twitter! How About You?
Barack Obama is widely known as the Social Networking candidate. Last year he recruited Facebook Co-Founder Chris Hughes to build his own social network My.BarackObama.com , he was the first of all presidential candidates to capitalize on the strength of his Facebook groups and now he is by far the most popular person on Twitter.com, now surpassing Digg founder Kevin Rose by over 13,000 followers.
This is significant news for anyone studying new internet marketing trends. Obama has been successfully using these social networks to mobilize millions of people and raise tens of millions of campaign dollars. He has unearthed the power of Facebook (where he has over 1.3 million supporters) to organize real-world events and gain the Democratic Party nomination for president over Hillary Clinton, the former party front-runner. Some predict he’ll be able to use his advantage on social networks to beat out McCain come election day.
What Does This Mean for You?
Social Networks are not just for kids or political candidates. Business people can use these fun free tools to network with friends, associates, colleagues and family, and passively market to these folks just by adding short updates, links, and posts. Just as Obama (ok, Obama’s aids do the actual work) uses Twitter to update contacts on what he’s doing and where you can learn more about it, you can use Twitter to let followers know about your latest blog post, what you’re doing in your business right now, or your latest sale. After I publish this blog post, I'll surely go to my Twitter account to announce it and post a link.
Similarly, on Facebook it’s easy and fun to stay in touch with people without inundating them with emails. I’ve used Facebook as a tool to follow up with people I meet at business networking events as well as a fun place to connect with old friends.
Hey, if you’re on Facebook or Twitter, let me know and we’ll connect there! Once we're connected, send me a note if you want to learn more how to use these tools to your advantage.
Want to learn how to use Social Networks to Attract Perfect Customers Online? Check out my upcoming 10 week webinar for web-challenged individuals. I’ll be offering a free introduction to this webinar on September 19th to show folks how I got to page one of google in 22 minutes by sharing myself authentically online. See details at http://www.graphicgirlz.com/teleconference.html
This is significant news for anyone studying new internet marketing trends. Obama has been successfully using these social networks to mobilize millions of people and raise tens of millions of campaign dollars. He has unearthed the power of Facebook (where he has over 1.3 million supporters) to organize real-world events and gain the Democratic Party nomination for president over Hillary Clinton, the former party front-runner. Some predict he’ll be able to use his advantage on social networks to beat out McCain come election day.
What Does This Mean for You?
Social Networks are not just for kids or political candidates. Business people can use these fun free tools to network with friends, associates, colleagues and family, and passively market to these folks just by adding short updates, links, and posts. Just as Obama (ok, Obama’s aids do the actual work) uses Twitter to update contacts on what he’s doing and where you can learn more about it, you can use Twitter to let followers know about your latest blog post, what you’re doing in your business right now, or your latest sale. After I publish this blog post, I'll surely go to my Twitter account to announce it and post a link.
Similarly, on Facebook it’s easy and fun to stay in touch with people without inundating them with emails. I’ve used Facebook as a tool to follow up with people I meet at business networking events as well as a fun place to connect with old friends.
Hey, if you’re on Facebook or Twitter, let me know and we’ll connect there! Once we're connected, send me a note if you want to learn more how to use these tools to your advantage.
Want to learn how to use Social Networks to Attract Perfect Customers Online? Check out my upcoming 10 week webinar for web-challenged individuals. I’ll be offering a free introduction to this webinar on September 19th to show folks how I got to page one of google in 22 minutes by sharing myself authentically online. See details at http://www.graphicgirlz.com/teleconference.html
Saturday, May 24, 2008
Networking in your PJs while watching soaps?
One of the greatest benefits of living in the technical age is that we can do all sorts of things from home just by going on the internet. We can shop, learn, be entertained, and connect with others without even getting dressed! As a social being, I like to go out in the world once in a while to network with other entrepreneurs, but there's nothing quite like connecting with others from all over the world without leaving my ergonomic comfy chair.
I have taken advantage of online social networks for many years and frequently visited sites like craigslist.org, care2.com, ryze.com (see my ryze at http://www.ryze.com/go/ggirlz) and tribe.net to meet people, share passions, and make business connections. Now, with the addition of sites like Hub Pages (see my hub http://hubpages.com/hub/Attracting-Perfect-Customers ) Twitter (http://www.twitter.com/magicalmarketer ) and Squidoo (http://www.squidoo.com/ggirlz) I can network even more effectively and get to page one of google almost instantly!
Often I sit at home in my PJ's (guess what I'm wearing now!) and share my passions, illuminate with tips, offer help and advice, check out the brilliant sharing of others, and this activity helps me to attract perfect customers. Sometimes I even do this while watching my favorite soap (recorded on TiVo). It's a really fun way to market and make friends. I cannot recommend this enough.
Here are some tips on networking online:
1) Find social networks that you really like and that reflect your personality. Care2.com is for folks who like to contribute to causes, Tribe.net has hundreds of topical 'tribes' for you to join, Ryze.com is for entrepreneurs, Twitter.com is a micro-blog community, Waccobb.net is for the Sonoma County, CA community (do you have one in your community?)
2) Join the group/s you like best and set up your profile. Make sure to include your picture, what you do for biz, your personal passions, your mission, and your offerings. Don't forget to include links to your website/s, blogs, and other social network pages.
3) Search your network for folks of like mind and heart and introduce yourself. Invite them to join your network. Join their network.
4) Visit your network often and spend time meeting folks, updating your profile, commenting on other folks' blogs and sites ie contribute to others
5) Join groups if your network has them. Find groups that reflect your passion and your offerings and share yourself authentically there. Contribute to others in the group at least as often as you promote your latest offerings.
6) Respond quickly to inquiries from others on your social network. Timing is everything. Let people know you appreciate their desire to connect and make efforts to really get to know them. See if you can get involved in their network of friends.
7) Create a blog or site where your latest interests, info, tips and queries are posted so folks can keep up with you and your offerings.
8) HAVE FUN! Magical Marketing is all about doing what you love to do and being open to receiving all you desire!
I have a free webinar on "How I Got to Page One of Google by Sharing Myself Authentically" on my home page. Check it out.
I have taken advantage of online social networks for many years and frequently visited sites like craigslist.org, care2.com, ryze.com (see my ryze at http://www.ryze.com/go/ggirlz) and tribe.net to meet people, share passions, and make business connections. Now, with the addition of sites like Hub Pages (see my hub http://hubpages.com/hub/Attracting-Perfect-Customers ) Twitter (http://www.twitter.com/magicalmarketer ) and Squidoo (http://www.squidoo.com/ggirlz) I can network even more effectively and get to page one of google almost instantly!
Often I sit at home in my PJ's (guess what I'm wearing now!) and share my passions, illuminate with tips, offer help and advice, check out the brilliant sharing of others, and this activity helps me to attract perfect customers. Sometimes I even do this while watching my favorite soap (recorded on TiVo). It's a really fun way to market and make friends. I cannot recommend this enough.
Here are some tips on networking online:
1) Find social networks that you really like and that reflect your personality. Care2.com is for folks who like to contribute to causes, Tribe.net has hundreds of topical 'tribes' for you to join, Ryze.com is for entrepreneurs, Twitter.com is a micro-blog community, Waccobb.net is for the Sonoma County, CA community (do you have one in your community?)
2) Join the group/s you like best and set up your profile. Make sure to include your picture, what you do for biz, your personal passions, your mission, and your offerings. Don't forget to include links to your website/s, blogs, and other social network pages.
3) Search your network for folks of like mind and heart and introduce yourself. Invite them to join your network. Join their network.
4) Visit your network often and spend time meeting folks, updating your profile, commenting on other folks' blogs and sites ie contribute to others
5) Join groups if your network has them. Find groups that reflect your passion and your offerings and share yourself authentically there. Contribute to others in the group at least as often as you promote your latest offerings.
6) Respond quickly to inquiries from others on your social network. Timing is everything. Let people know you appreciate their desire to connect and make efforts to really get to know them. See if you can get involved in their network of friends.
7) Create a blog or site where your latest interests, info, tips and queries are posted so folks can keep up with you and your offerings.
8) HAVE FUN! Magical Marketing is all about doing what you love to do and being open to receiving all you desire!
I have a free webinar on "How I Got to Page One of Google by Sharing Myself Authentically" on my home page. Check it out.
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